How Avito Selects Ads For Display

How Avito Selects Ads For Display
How Avito Selects Ads For Display

Video: How Avito Selects Ads For Display

Video: How Avito Selects Ads For Display
Video: Работа с дизайном в Avito - Артём Разинов и Инесса Воронина (Avito) 2024, December
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Avito is the largest online free classifieds service in Russia, the number of users of which is growing every year. At the same time, not all ads are allowed to be placed: the system has special rules that must be followed.

How avito selects ads for display
How avito selects ads for display

The opportunity to post ads is provided only to registered Avito users who have indicated and confirmed their real phone number and e-mail box. In this case, you can leave the desired message about the sale of goods or services in one of the following sections:

  • the property;
  • transport;
  • business;
  • Work;
  • services;
  • goods for home and summer cottages;
  • hobby and leisure goods;
  • consumer electronics;
  • personal belongings;
  • animals.

It is very important that your ad has a title and text that matches the category in which it is placed. It is allowed to use only the Russian language, with the exception of the name of the goods. It must be remembered that any ad must be drawn up in compliance with the norms of Russian legislation. In particular, it is prohibited to post texts with offers of dubious earnings and illegal enrichment, with erotic, pornographic, extremist and simply obscene content.

Each ad must be compiled and posted by users manually, the use of automatic programs for the compilation and publication of texts is prohibited. Important requirements are also imposed on the placement of photographs. They must also match the ad title and text. In this case, the use of images is allowed only with the consent of their owner. It is necessary that these are photos of real things to which the text is dedicated. They should be free of any watermarks, as well as various motivating words, for example, "Attention", "Sale", etc. The same requirements apply to videos.

You need to carefully set the price for the goods and services offered. It should correspond to their quality, not be too high or low. If you have difficulties with setting the price, you can view already published ads on the relevant topic and navigate by them. It is forbidden to give things as a gift or demand something in return through the Avito service: such messages can be removed from publication.

After registration and sending for publication, the ad passes a mandatory check by the moderators of the system, which can take from several minutes to several hours. If all the rules have been followed, it is placed among the rest of the ads in the appropriate category and in order, depending on the time of publication.

If desired, users can purchase VIP status, and the ad will constantly remain at the top of the site for several days. Otherwise, it will gradually drop below, depending on the placement of new "posts". It is allowed to change the text and price of the ad at any time, as well as send it for re-publication in order to gain higher positions in the search.

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