Optimizing your own web resource is not easy. This complex process consists of many actions that require certain knowledge and skills.
First of all, I want to say that by applying the nuances described below, you can improve the indexing of the site by the search engine quite well. For this you need:
- filling the website with unique, interesting content;
- creating a whole list of key user queries;
- creation of a detailed semantic core;
- competent creation of a site navigation system;
- increasing the level of productivity of the web resource;
- correction of errors in the source code of the site.
Every web optimizer should consider certain factors that can complicate this process.
Below I will discuss some of the factors that can make it difficult to promote your site:
1) Graphics and scripts in the website navigation menu
The fact is that search engines do not recognize such elements. They simply do not read links that are created using so-called executable scripts.
2) Graphics in titles
This factor does not have a very good effect on website optimization, although it looks visually interesting. Simply, as in the previous case, the text shown in the picture will not be recognized by search engines.
3) Session IDs and Redirects
The point is that they always interpret your website's web pages as new for search engines. This makes it very difficult for search robots to index the site.
You should always keep these three factors in mind. Such recommendations will be useful to all webmasters and optimizers.
