If you are going to do business on the Internet, then like air you need your own website, which will become the hallmark of your office work. Try to figure out what are the criteria that make the site a successful and worthy face of the company.
Instructions
Step 1
Appearance. Do not use ready-made templates, hardly anyone will remember a site with a design that has already been met on the Internet more than once. The design should be in harmony with the information and materials you post. Flash animations and vivid graphics will improve the look, but only if such a design is appropriate for your resource.
Step 2
Content and usability. Visitors come looking for information. Give it to them. Submit useful articles, notes, photos, videos. This will not only increase the authority of the resource, but also encourage visitors to return to the site more than once, and even invite their friends. The content of the articles should be clear and interesting. Take a look at your brainchild as if from the sidelines: are the texts easy to read, are the sections well-arranged, quickly find the necessary information and is it convenient for the visitors.
Step 3
Interactivity. Use the method of attracting visitors through their active participation in the life of the resource. Give potential customers the opportunity to ask a question or rate products, encourage discussion. People who visit the site will be pleased to know that their opinion is taken into account. So do whatever you can to encourage interest. To do this, post polls, polls, small questionnaires on the site, provide an opportunity to comment on articles, photos, videos. Organize a forum or post a guestbook.
Step 4
Update. The successful development of a site is almost directly dependent on content updates. Try to update the useful information section, news, price lists, product catalog as often as possible. Actual prices and always fresh news are a demonstration of the reliability of your company.
Step 5
Hosting. The speed of opening pages and the stability of work depend on the hosting you choose. For a serious website of a reputable company, order paid hosting from the most reliable provider. This is a guarantee of continuous operation of the site, high speed of loading pages and constant operational support of the resource. As attractive as free hosting is, it is not suitable for projects that are aimed at making a profit.
