Making money blogging is a popular type of internet business. A number of specialists are working on some projects, earning hundreds of thousands of rubles. However, more often than not, the blog is led by one person, whose profit is much less.
Earnings on a blog can depend on many indicators: the method of earning used, traffic, age, technical indicators, link mass, user loyalty, and so on. In addition, a lot depends on the blogger himself. Someone manages to earn several thousand on a new resource, while someone from the promoted one cannot even squeeze out a hundred rubles.
contextual advertising
One of the most common options is to make money on contextual advertising. One or more ad units are placed on the pages of your site, for each click on which you will be paid a certain amount. Most of the money in this case can be obtained from commercial resources.
If we take the average cost per click of 5 rubles, ctr (number of clicks per number of impressions) 3%, and daily traffic of 1000 people, then you can earn 150 rubles per day. Of course, this figure is approximate and a lot depends on the location of ad units and topics, but this is the average amount in this segment. It should be borne in mind that apart from placing ad units and viewing statistics, you no longer have to do anything, that is, passive earnings.
Posts and links
Another popular option is selling posts and links. You can find buyers on special exchanges like Rotapost, Gogetlinks, etc. The difference between posts and regular links is that the former are created specifically for the customer, while the latter are organically placed in the text or other elements of the page.
With TIC 10, PR 1 (blog average) and non-commercial topics, you can receive up to 5-10 offers per day. The average cost of one post or link is 30-50 rubles. Thus, the average profit ranges from 150 to 500 rubles per day.
Direct advertising and recommendations
One of the most difficult ways to make money, because you need a promoted resource to use it. The bottom line is that you are reviewing a program / services / area for money. For example, you run a travel blog. The airline turns to you and offers to make a review on them for a certain amount.
The range of prices is very high here. Advertisers rarely offer amounts that do not exceed 1,000 rubles. At the same time, some bloggers manage to find such offers almost every day, and others every few months. This type of earnings can hardly be called stable, but it exists and is actively used.