Good advertising of the Vkontakte group is one of the components of success in its development. Correctly presenting information for new visitors and attracting more subscribers is the main task of the administration of public pages. To do this, there are a few simple tricks to look out for when building a community.
It is necessary
- -Own Vkontakte group
- -SIM card
- -Patience
Instructions
Step 1
Self-promotion. One of the most effective ways to grow a group is to personally invite people to join. To do this, you need to register a new page on the site with a name similar to the group's theme, and start sending invitations to users' private messages. The Vkontakte website's limit for sending messages to strangers is 40 people, but with such a page this line is easy to cross: start adding to friends. When the line "You are subscribed to a person" appears after adding, hover over it and attach a message about the group's advertisement in the appropriate text box.
An effective way to recruit subscribers is to entice them from similar groups. Search for community sites with the same name, open their members and set the search parameters you need. By checking the box "now on the site", you can immediately establish the effectiveness of your promotion.
Step 2
Mutual PR groups. Such groups are often filled with the administration of various small public pages that agree to mutual advertising in order to attract subscribers. Search among similar willing groups with the audience you need and agree on the terms. However, you should immediately pay attention to the following:
1. Do not look for public pages with an audience that does not fit the topic of your community. If you are developing a motorcycle group, you can hardly find a large number of people interested in the makeup and hair groups.
2. Don't do reciprocal ads at the same time. Agree with the community administrator that you will see an advertisement for his group in a few posts, or even in a couple of days.
Step 3
Use tags when designing posts. The appearance of Vkontakte tags has greatly simplified the search for the necessary information, and their correct use is one of the invisible, but key ways of advertising a group. If you have an actor page, use the actor's name tag above the photo posts. If you are an online store, then don't be afraid to resort to tags such as "discounts", "sale", "new items", etc. However, do not get carried away and sign several tags at the same time - this will noticeably reduce interest in the group.
In order to attach a tag to a post on the Vkontakte website, you must put the "#" icon, and then write the required word or phrase. It is important to note that you cannot use spaces in tags, so replace it with underscores or concatenated words, but with capital letters.
