Selfies, bows, travel reports - all this terminology is well understood by those who use the social network Instagram. And although social networks entered our life not yesterday, it is Instagram that still holds the palm. What is the secret of its popularity.
Instagram initially positioned itself as a smartphone app with a handy photo editor and the ability to quickly share your photo with friends. But over time, the network has become not only an opportunity to collect "likes", but also a platform for many social projects and online stores. Now a blogger is not only one who writes great and interesting texts. In Instagrame, a successful blogger can only post photos with a minimum of words and a maximum of hashtags. By the way, the very word "hashtag" has also become popular thanks to Instagram. And it turned out to be a very convenient search engine.
What drives people who post their photos on the Instagram social network. We will not talk about closed accounts and online stores. At first, you might think that they are looking for fame and recognition. Someone is looking, but for example, the accounts of show business stars are called upon to support the already existing glory, even if this "star" has long been at sunset. There is a real struggle for “likes”, you can buy them, attract non-existent subscribers to your page and boast that you are already a “thousand”.
However, after a small victory and attracting "followers", another stage follows - commercial posts. Instagram has long been a platform for sales, fundraising, social advertising. Popular bloggers make money by writing posts for a fee or barter, online stores have moved their sites from official sites, foundations and volunteers are raising funds for treatment and organizing trips to orphanages.
But for many Instagram users, it's an opportunity to peek into the keyhole of another life. Look "and how are they?" And conclude "what is not worse for me." And someone, on the contrary, needs to throw out the accumulated negative, and successful happy people are an excellent target for this.
