A constant flow of customers is the dream of anyone who decides to create an online store. You might think that it is very difficult to succeed in this business. But there are many successful examples when an online store instantly rose to the first places in search engines. There are no intricate schemes, everything is easy and accessible.
1. An easy way to reach your target audience is to conduct social networks. Create an online store group and invite potential customers to join. Post useful content, organize contests and sweepstakes. Advertise your group in the public pages of other groups, arrange guerrilla sales in out-of-band groups, use targeting.
2. Contextual advertising is an effective way to promote and attract customers. Develop advertising campaigns in Yandex. Direct and Google Adwords. If you do not know how to do this, do not despair. On these sites, you can familiarize yourself with the placement rules and learn how to create selling advertising. If there is no time at all, find someone who will help in this matter.
3. Don't forget about SEO promotion. Great attention must be paid to the internal optimization of the online store. First, the convenience for customers who come to your site (location, useful buttons, navigation, useful articles and news). Secondly, post only unique articles, make linking. Invite someone to help you set up all the necessary parameters for internal and external optimization.
4. Teaser advertising. Here you need to start from what niche you work in. Teaser ads are not suitable for all projects.
5. Blogs and forums are the best partners to help you reach your audience. Write articles, answer questions, actively participate in discussions. Leave a link to your online store wherever possible.
6. Place the product on the message boards. The advantage of cooperation will be that you do not need to look for clients. These platforms are interested in a large flow of visitors, so they are independently engaged in attracting traffic.
7. You may have once heard of coupon services such as Biglion, Gruppon, etc., but did not consider them to promote your business. But in vain! Thanks to such platforms, you can also expand the geography of online sales.
8. Pay attention to YandexMarket. The site is a marketplace where most of your competitors are gathered. If you are not there yet, your clients are making a profit for others.
Summing up the above, we can single out one most important idea: use all the tools that you can find on the Internet. The more active you are online, the higher the chance to become more visible by an order of magnitude.
And this means that there will be many more clients!
