Website creation is primarily aimed at attracting visitors to certain information. And the more users, the better. In order to increase the traffic of the site, they are engaged in its optimization. Optimization deals with raising the position of the site in search engines, by adjusting the text and structure of the site, as well as attracting users with external work.
Instructions
Step 1
Determine the theme of the site. The topic should be specific and interesting for a certain circle of visitors. It is advisable that you are knowledgeable in the selected area.
Step 2
Fill your site with unique content. High-quality, unique site content will attract visitors to you, the attention of other competing sites and search engines. Change or supplement the information posted from time to time, this will increase the interest of users and search engines to you.
Step 3
Optimize your site structure. If the site contains a large amount of information, then it must be divided into sections, headings and catalogs. You will get a pyramidal structure with the main page at the very beginning. If the site is small, then a grid structure is used, when all pages are linked by links to each other.
Step 4
Register your site in the search engines Yandex, Rambler, Google and others. When registering, you must specify the key words that characterize the site, and its brief description. Based on this data, search engines will refer to your site. The more often information is updated on the site, the more often search engines will return to it and record new data.
Step 5
Register your site in thematic directories. To do this, you need to determine the topic of the site, and make a short description of it. This will attract a small, stable influx of users interested in this topic.
Step 6
Register your site in the ratings. Sites participating in various ratings attract visitors due to their popularity. In this case, the rule applies: the higher the rating, the higher the attendance, and the higher the rating grows. When registering a site in the ratings, you are given a special html-code and an attendance counter, which are installed on the main page of the site.
