Website Promotion: How To Optimize It For Search Engines

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Website Promotion: How To Optimize It For Search Engines
Website Promotion: How To Optimize It For Search Engines

Video: Website Promotion: How To Optimize It For Search Engines

Video: Website Promotion: How To Optimize It For Search Engines
Video: How To Optimise Your Website For Search Engines 2024, December
Anonim

It often happens that the site is made without errors, but search engines are in no hurry to index it. In this case, the matter may be either in the domain (if it was acquired by the "interception" method), or in errors related to optimization. More than others, novice web designers who are not familiar with the specifics of search engines "sin" in this matter.

Website promotion: how to optimize it for search engines
Website promotion: how to optimize it for search engines

It is necessary

  • - a computer;
  • - the Internet;
  • - website.

Instructions

Step 1

Analyze how interesting the subject of the resource is to potential visitors. Perhaps the site is devoted to some highly specialized issue and there is no need to wait for massive visits.

Step 2

Think over the structure of the site. As a rule, search engines do not index pages that are more than two steps from the main page. This will help both robots and potential visitors to find as much information as possible.

Step 3

Make a semantic core, consisting of phrases by which users would find your resource. Write content with at least 3-4 direct occurrences. Do not forget the golden rule: do not make texts less than 1, 5 thousand characters and more than 4-5 thousand. Try to have expressions in headings and subheadings that are identical to those in your semantic core.

Step 4

Use photographs with "clues" in their captions. It is also good to refer to images with similar Latin words. In most cases, this technology helps to further optimize the resource.

Step 5

Clean the code, often it is the extra commands written in it that slow down or make indexing impossible. Search bots are extremely susceptible to these kinds of errors. At the same time, include in the code meta tags that have words that are relevant to the content of this page. Some experts believe that today the importance of meta tags is exaggerated, but in fact they still remain important for site optimization.

Step 6

Register in search engines not only the main page of the resource, but also the pages of the second attachment. Be sure to use the words of the semantic core (of course, which are present in the texts of these pages). Experience shows that this step also helps to rise to the first places in search results.

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