Periodical media constantly compete with publications on the Internet. In order not to lose your subscriber, you need to constantly keep his interest, especially in a competitive environment. Both print magazines and purely online publications have their pros and cons. If you correctly combine all the advantages of each of the types of issue, then this will significantly expand the readership.
Instructions
Step 1
Calculate the required amount of funds that can be spent on the development of an electronic version of the journal. Typically, to create a truly large-scale digital publication that is a serious project requires spending more money than layout, simple printing and distribution.
Step 2
Find a professional web designer who is able to accurately convey the mood of your publication and create the most pleasant interface. It is best to have a full-time employee in the firm who has the ability to regularly update the content and monitor the level of popularity.
Step 3
Upload the archive of issues from previous years to your future website and provide them with free access. Download the latest version of the magazine not immediately after it goes on sale, but after 2-3 days, so that readers have time to first purchase the issue, and then use the electronic version. It is possible to sell the online edition of the edition, but its price must be lower than the price of the regular edition.
Step 4
The key to success is colorful announcements of future issues and a summary. Please update this information regularly to keep the reader interested.
Step 5
Don't turn your site into a regular duplicate of a print publication. Add as many additional photos, programs and news as possible, which are not in the classic version. This will stimulate the reader not only to buy your magazine, but also to visit your resource more often.
Step 6
Do not post ordinary copies on the created site. Make the most of the possibilities of the digital format, which will allow you not only to maximize the convenience for the consumer, but also to earn extra money.
