Content is an important part of any website, so every webmaster is interested in getting only the best articles. To write good text that will appeal to both visitors and search engines, you have to work hard, because you need to follow certain rules. Let's take a closer look at the principles of writing good articles for a website.
Choosing a theme
It all starts from this point. In the matter of choosing a topic, you can be guided by a variety of principles. This may be a specific search phrase for which you need to optimize the article to attract traffic, or maybe the author wants to share his personal experience, or it is a reaction to some event, a news note, and so on. But the author must decide what will be discussed in the publication.
And you also need to choose topics in which the author is well versed. Each publication on the site is primarily intended for visitors, not for search engines. Therefore, if the author is poorly versed in the topic, then, most likely, it will not be possible to write a quality article.
Heading
Next, you need to name a future article. It also helps to outline the framework within which the author should remain. In general, the first version of the title does not have to meet all the requirements. At the end, when the article is ready, you can change the title and make it the most relevant to the content. But the final title should be attractive and SEO-friendly.
Introductory part
This part of the article, like the title, performs a very important function - it grabs the reader's attention. Therefore, in the first paragraph of the article, it is advisable to present such information that will please the audience, which stimulates people to further study the material. Here you can hint what will be discussed in the main part of the article, maybe give some kind of intrigue or something else. The technique of focusing attention on a specific problem that is discussed in the article also works well.
Main part
Well, here the author must give his best. It is necessary to provide the reader with comprehensive information on the main issue. You can also supplement the article with some interesting information, which also helps to keep the audience's attention.
To make it easier to write your article, you can first sketch out a small outline, breaking down the information into main points. Then the author will have to reveal each point in separate paragraphs, and the article is almost ready. By the way, do not write the text with a solid wall, because it will be difficult to read. It is imperative to break it down into separate small paragraphs.
When writing an article, it is advisable to be guided by the understanding that readers often, before carefully reading, first skim through the publication in order to understand how the author will express his thoughts. It helps a lot in writing the article. So, the use of subheadings and lists helps to highlight the main points in the article, which works very well for a cursory reading of the article, and is suitable for search engine optimization.
Links
The article needs to express thoughts clearly and to the point. You should not deviate from the main topic, so if the author wants to tell something additional, then it is better to write a separate article and link to it in a suitable place in the main publication. Such contextual links help not only to follow the main idea, but also to diversify the content of the site as a whole. It is also a way of internal linking, which very well helps to retain users, and also improves the internal factors of the site.
Publication
When the article is written, you should read it, correct mistakes, and now you can publish it on the site. When publishing, it is also desirable to diversify the text content with suitable pictures, which must also be unique. You should also write the title and description of the page in the appropriate tags, because this helps to improve the visibility of the site in the search results.
Conclusion
As you can see, writing articles is not that difficult. All that is required is to first study the topic well, draw up a plan and reveal each of its points. Almost everyone is able to cope with this task. A professional is different here only in that he can talk interestingly about boring and simply about complex. And it will not work to teach this by instruction, because it comes only with experience. So, to improve the quality of articles, you need to write a lot and often, and then over time the number of readers will increase many times.
