The main task of web analytics is to optimize the project by analyzing the data obtained when collecting information about site visitors and interpreting this information. Blog and online store owners especially need analysis results.
It is necessary
- - Text editor to write PHP script;
- - an account on Google Analytics;
- - registration on the server of statistics of visits.
Instructions
Step 1
Find a PHP script on the Internet that generates the code, or write it yourself. Use this script for the site, placing it on those pages, the statistics of which you want to get.
Step 2
To collect data, use a dedicated WordPress plugin - StatPress if you are a blog owner. As a result of data analysis, you will know the number of visitors to your blog and the number of views, from where the user came to your site, you will receive data about the visitor's browser and operating system, about his IP and much more.
Step 3
To collect, as well as to analyze the collected information about visits to your site, use the Internet service. For website promotion, such services are active assistants. On request, any search engine contains at least ten easy-to-use links. For example, the most popular of them are Yandex. Metrica or Liveinternet.ru
Step 4
Create your account in Google Analytics. The number of page views in the free version cannot exceed five million. However, for unlimited data views, use a Google AdWords account. Serious organizations and companies use a permanent IP address, in which case their names are displayed in analytical reports. With a high traffic to your site, the first positions in the report are those IP addresses from which the largest number of visits occurs. Towards the end of the list, small organizations and individuals will be located.
