Earning from google adsense as one of the options for income from your own site is attractive because this system makes quite loyal requirements for sites. In order to start making money with adsense, you do not need to reach the minimum traffic threshold, and there is no need to wait for the site to reach a certain age.
It is necessary
- - Own website or blog;
- - A valid google adsense account
Instructions
Step 1
The main problem faced by most webmasters who install adsense ads for the first time is very low conversion rates. Even with a sufficiently high site traffic, the ratio of ad impressions and user clicks can be so small that it makes no sense to talk about a noticeable income in this case. Fortunately, google provides webmasters with many tools to optimize income, and it is simply a sin not to take advantage of these opportunities.
Step 2
First, don't be afraid to experiment with the number, size, and color of your ad units. Of course, always adhering to the rule of the system that there can be no more than three blocks on one page of the site. For the purity of experiments, at least a month should pass since the installation of a new ad unit. Only scrolling for a more or less long time will give results, on the basis of which it will be possible to make an objective conclusion about the effectiveness of the block.
Step 3
Color selection.
The highest conversion is shown by blocks decorated in a color scheme that differs from the design of the surrounding content. That is, if you make blocks in the style and color of the site, in order to integrate ads into the site as part of its usability, such ads will show a low conversion. Blocks that are designed noticeably, stand out from the general text in color or font bring much more income.
Step 4
Choice of size.
The most profitable, as practice has shown, are square ad units, as well as low vertical banners. Horizontal banners show low conversion rates. Link blocks generate almost no income.
Choice of location.
Step 5
Choice of location.
The ad units must be visible to the site user. Therefore, the most profitable is, as a rule, advertising in the body of the text and in the upper part of the sidebar. At the same time, the higher the advertisement is located, that is, for the text - these are the first paragraphs, for example, the higher its conversion will be. Ad units in the footer or end of the text usually generate low income.
