To bring a website to the top in Yandex and Google is a long and painstaking work. The key to success is your desire to make a website for people, and not just another resource on which you can quickly and easily make money. In the first year after registering a domain, you should not place ads, so as not to scare away users and not accumulate outbound links you do not need.
Instructions
Step 1
Choose the correct domain name, reliable hosting for your website. Working on a template is also worth paying attention to. Remove all outbound links that are embedded in it by the developers. Make it easy for your site visitors to search for information. Fill out the contact details page, tell us about yourself or your company.
Step 2
Create a sitemap for humans and crawlers. The easiest way to do this is with the appropriate plugins. Also put a plugin for displaying related posts under each article. This will increase the average visit time of each visitor to your site, and the search engines, by analyzing this data, will make sure that your resource is really useful and interesting.
Step 3
Work with the robots.txt file. Write down the rules for indexing your blog posts. The main condition should be to remove duplicate pages. You can allow indexing of the main page, pages with each article, but prohibit indexing of the archive and categories. The absence of duplicate content will increase Yandex and Google's confidence in your resource.
Step 4
Content always becomes the highlight of any site. It depends on the content whether people will come to you. First, decide how often you can write and post new articles. It is desirable that the information is updated regularly, for example, on even numbers or 2 times a week. Plan your posts so that they always appear at the same time. Search engines will soon get used to this graph, next time the bot will be waiting for new material and will index it almost immediately.
Step 5
Write unique articles. Even if you took a topic that has already been covered by other sites more than once, analyze the information from competitors and do the same, only better. Add statistics, historical information, alternative solutions to the problem about which the material was written. It is very important not to copy text from other resources (this can lead to the ban of the entire site), but to write articles from scratch. And you need to write correctly, without mistakes. If you are not confident in your abilities, you can buy ready-made articles on exchanges or hire a copywriter.
Step 6
Share your site. Ask friends and acquaintances to regularly visit your resource, subscribe to mailing lists or news feed. Comment on articles on other people's sites, the subject of which coincides with the subject of your own, not forgetting to leave a link to your site in the appropriate field. It is possible that users will like your point of view and want to know more about its author.
Step 7
Visit popular forums, chat with people and sometimes leave a link to an article on your site if it contains an answer to a question asked by someone. Just don't act like a spammer by thoughtlessly leaving a link anywhere. Providing your site address should always be justified.
Step 8
In the first months of the site's life, while the traffic is very low, write articles optimizing them for low-frequency search queries. After six months, you can use medium-frequency queries, and after a year and a half you can aim at high-frequency queries if your site has really become popular. Search statistics can be found using google.ru/trends or wordstat.yandex.ru.
Step 9
In the search results above, there are always sites that are regularly updated and have original content. In addition, it is advisable to use not only texts, but also photographs, videos, graphs and diagrams. If you have enough patience and perseverance, then in a month you will find your site in the first hundred, after about six months in the top thirty, and after a while you can see it in the first lines of the issue.
