The sphere of e-commerce currently covers almost all areas, and the trade in children's clothing is no exception. This idea is perfect for a home business, and it takes just a few simple steps to get it done.
Instructions
Step 1
First of all, decide how exactly you want to organize the work of your online store. This can be work on individual orders with an "invisible" margin, or the organization of a group procurement service with a fixed interest rate for work as an intermediary. The first model is convenient in that it provides you with a profit if you have at least one customer, while the second method is more transparent, therefore it inspires more confidence in the consumer.
Step 2
Identify the suppliers of products with whom you will work. It can be both domestic online children's stores and foreign ones. The best option is to use a foreign supplier. Look for marketplaces with a high concentration of such sites, for example, rutaobao.com. This site is the largest trading platform in China, delivery takes up to a month and is relatively inexpensive, and the range of goods is huge. This online store is perfect for group purchases, so be sure to take note of it.
Step 3
Your main target audience is moms and potential mums. This consumer sector spends most of its time on social media, so starting a group dedicated to your business is the best option. Invite users based on age 20-25 and marital status "married". Use contextual advertising on a social network to maximize the number of leads. In addition, enter discounts for invited customers and cumulative discounts for regular customers. Arrange promotions, periodically post photos of the goods in stock, as well as those sold at discounted prices. Remember that the main task that faces after attracting a client is his retention and transfer from one-time to permanent.
