VKontakte is the largest social network on the Russian Internet. Subscribers are people who track updates to a user's or group's pages. The more there are, the more benefits you can get.
The most popular way to use subscribers is to advertise products. Let's say you have a public page dedicated to recipes. The publisher is asking you to advertise a new cookbook. You get paid and post, and the publisher gets interested buyers.
Earning income
You can also make a profit by publishing advertisements for other groups. If you have a well-promoted community, then you may be contacted with a similar proposal. You can also add your group or page to special exchanges like Sociate and send applications there by the advertiser. On average, a group with 50,000 subscribers receives about 100 rubles for one such placement.
To promote the group, it is better to use the services of specialists
In addition, you can sell any products yourself. For example, the same cookbook if you are the author. Many groups are created exclusively for certain products or brands. Nowadays, public pages with cheap duplicates of famous watch brands are gaining popularity.
You can also do traffic arbitrage. Let's say a publisher has offered you a deal. You post a link in your group with recipes, and you will receive 100 rubles for each book sold. Thus, the publishing house will not remain at a loss, and you will be able to make a profit. Special groups are also created for certain types of arbitration.
Other
In addition to income, you can promote your resources with the help of subscribers. For example, create a group with tips for self-development, recruit many members, and then post links to your project on similar topics. Many well-known modern bands started with this.
Audience loyalty directly depends on the quantity, quality and variety of content
In addition, subscribers can be used already on ready-made resources. Let's say you have a block from VKontakte on your site. Users subscribe and then follow the news they want directly from the social network. Thus, traffic is not lost, but simply transferred to a new format.
All these methods apply not only to groups or public pages, but also to individual profiles. However, the number of subscribers is often increased here just for personal satisfaction. Some believe that the more people read them, the more interesting they are.
